Hi John,
\r\nWelcome - we’re so glad you’re here.
By making your first purchase with us, you’ve taken a powerful step toward living more fully, more authentically, and more in alignment with who you really are. You’re not just a customer - you’re now part of a growing community of seekers, dreamers, and doers who are committed to creating better lives for themselves and others.
Here’s what you can expect as part of our tribe:
\r\nWe encourage you to dive in, explore, and take that first inspired action today. And remember—you don’t have to do this alone. We’re here to support you every step of the way.
Thank you for trusting us with this part of your journey. Together, we’ll keep moving toward more freedom, joy, and fulfillment.
\r\nWith gratitude and excitement,
John Byrne
P.S. Keep an eye on your inbox for tips, stories, and special invitations made just for our tribe.
', '2025-09-17 00:34:50', NULL, NULL), (2, 4, NULL, 'Welcome to the Tribe - Your Journey Starts Here', 'Hi John,
\r\nWelcome - we’re so glad you’re here.
By making your first purchase with us, you’ve taken a powerful step toward living more fully, more authentically, and more in alignment with who you really are. You’re not just a customer - you’re now part of a growing community of seekers, dreamers, and doers who are committed to creating better lives for themselves and others.
Here’s what you can expect as part of our tribe:
\r\nWe encourage you to dive in, explore, and take that first inspired action today. And remember—you don’t have to do this alone. We’re here to support you every step of the way.
Thank you for trusting us with this part of your journey. Together, we’ll keep moving toward more freedom, joy, and fulfillment.
\r\nWith gratitude and excitement,
John Byrne
P.S. Keep an eye on your inbox for tips, stories, and special invitations made just for our tribe.
', '2025-09-17 00:37:38', NULL, NULL), (3, 4, NULL, 'Welcome to the Tribe - Your Journey Starts Here', 'Hi John,
\r\nWelcome - we’re so glad you’re here.
By making your first purchase with us, you’ve taken a powerful step toward living more fully, more authentically, and more in alignment with who you really are. You’re not just a customer - you’re now part of a growing community of seekers, dreamers, and doers who are committed to creating better lives for themselves and others.
Here’s what you can expect as part of our tribe:
\r\nWe encourage you to dive in, explore, and take that first inspired action today. And remember—you don’t have to do this alone. We’re here to support you every step of the way.
Thank you for trusting us with this part of your journey. Together, we’ll keep moving toward more freedom, joy, and fulfillment.
\r\nWith gratitude and excitement,
John Byrne
P.S. Keep an eye on your inbox for tips, stories, and special invitations made just for our tribe.
', '2025-09-17 02:12:05', NULL, NULL), (4, 4, 2, 'Unlock the Hidden Value in Your Book Purchase', 'Hi John,
\r\nThank you for choosing Living On Purpose - it’s more than just a book, it’s the beginning of a journey.
\r\nMost people read, nod, and then put a book back on the shelf. But the real transformation happens when you start weaving its ideas into your daily life.
\r\nOver the next few weeks, I’ll send you a handful of simple strategies, reflections, and resources to help you get the absolute most from your purchase.
\r\nYour book isn’t just information - it’s an invitation to reconnect with yourself. Let’s make it practical, doable, and meaningful together.
\r\nWarmly,
\r\nJohn
Hi John,
This is a true chunk of wisdom I picked up on my journey.
Reading sparks awareness. Action creates change.
Think about that for a minute or two. How many books have you read that held amazing information and yet you still face the same nagging challenges?
It\'s as if just reading the books didn\'t actually make any difference. Life-changing realisation, right?
Somehow (probably from the marketing hype), we got the idea that by just buying a book, we\'d suddenly start living a better life. And don\'t worry, I\'ve done it too.
What makes the difference is one thing: Implementing what you\'ve learned.
Not only will this strengthen your learning, but this is where the \'rubber hits the road\' and you start to get \'in real life\' results that will make others admire you, and put an actual smile on your face.
I want to remind you of my \'McDonalds\' philosophy of life:
\"Life is one per customer and for a limited time only.\"
There are no refunds, no do-overs, and once it\'s gone, it\'s gone. So getting your life to be the way you want it to be is an unmistakeable priority.
Here are 3 ways to start today:
\r\nChoose one key idea from your book and write it on a sticky note where you’ll see it often.
\r\nPair a new habit with an old one. For example: every time you make coffee, pause for 3 deep breaths.
\r\nReflect nightly. Before bed, jot down one moment where you lived more calmly or more intentionally today.
\r\nTiny shifts repeated often will anchor the lessons in your book into your daily rhythm.
What’s one idea you’re committing to this week? Hit reply and let me know — I’d love to hear.
With encouragement,
\r\nJohn
Hi John,
I hope this email finds you well.
So often we think “purpose” is something big and far away — but it’s actually found in the small, intentional choices you make every day.
Here’s a practice you can try right now:
\r\nTake a sheet of paper.
\r\nWrite down three things that truly energise you.
\r\nAsk yourself: Where in my week can I create space for just one of these?
\r\nThis isn’t about adding more to your plate — it’s about aligning with what matters most.
\r\nWhen you live on purpose, stress naturally loses its grip, and energy takes its place.
To your clarity,
\r\nJohn
', '2025-09-29 11:21:37', 1, 3); -- -------------------------------------------------------- -- -- Table structure for table `email_sequences` -- CREATE TABLE `email_sequences` ( `id` int(11) NOT NULL, `name` varchar(100) NOT NULL, `tag` varchar(50) NOT NULL, `created_at` timestamp NOT NULL DEFAULT current_timestamp() ) ENGINE=MyISAM DEFAULT CHARSET=latin1 COLLATE=latin1_swedish_ci; -- -- Dumping data for table `email_sequences` -- INSERT INTO `email_sequences` (`id`, `name`, `tag`, `created_at`) VALUES (1, 'Living On Purpose to Mini Retreat', 'new_customer_lop', '2025-09-18 02:25:13'), (3, 'Beta Workshop Registration', 'registration_beta', '2025-10-02 19:50:29'); -- -------------------------------------------------------- -- -- Table structure for table `email_sequence_steps` -- CREATE TABLE `email_sequence_steps` ( `id` int(11) NOT NULL, `sequence_id` int(11) DEFAULT NULL, `template_id` int(11) DEFAULT NULL, `days_delay` int(11) NOT NULL, `send_date` date DEFAULT NULL, `timing_type` enum('delay','date') DEFAULT 'delay', `step_order` int(11) NOT NULL ) ENGINE=MyISAM DEFAULT CHARSET=latin1 COLLATE=latin1_swedish_ci; -- -- Dumping data for table `email_sequence_steps` -- INSERT INTO `email_sequence_steps` (`id`, `sequence_id`, `template_id`, `days_delay`, `send_date`, `timing_type`, `step_order`) VALUES (1, 1, 2, 1, NULL, 'delay', 1), (2, 1, 3, 2, NULL, 'delay', 2), (3, 1, 4, 2, NULL, 'delay', 3), (4, 1, 5, 5, NULL, 'delay', 4), (5, 1, 6, 7, NULL, 'delay', 5), (6, 1, 7, 14, NULL, 'delay', 6), (7, 2, 8, 0, NULL, NULL, 1), (8, 3, 8, 0, NULL, 'delay', 1), (9, 3, 10, 0, '2025-10-18', 'date', 2), (10, 3, 11, 0, '2025-10-25', 'date', 3), (11, 3, 12, 0, '2025-10-30', 'date', 4), (12, 3, 13, 0, '2025-10-31', 'date', 5); -- -------------------------------------------------------- -- -- Table structure for table `email_templates` -- CREATE TABLE `email_templates` ( `id` int(11) NOT NULL, `name` varchar(100) NOT NULL, `subject` varchar(255) NOT NULL, `html_content` text NOT NULL, `created_at` timestamp NOT NULL DEFAULT current_timestamp(), `updated_at` timestamp NOT NULL DEFAULT current_timestamp() ON UPDATE current_timestamp() ) ENGINE=MyISAM DEFAULT CHARSET=latin1 COLLATE=latin1_swedish_ci; -- -- Dumping data for table `email_templates` -- INSERT INTO `email_templates` (`id`, `name`, `subject`, `html_content`, `created_at`, `updated_at`) VALUES (1, 'Welcome - First purchase', 'Welcome to the Tribe - Your Journey Starts Here', 'Hi {{firstName}},
\r\nWelcome - we’re so glad you’re here.
By making your first purchase with us, you’ve taken a powerful step toward living more fully, more authentically, and more in alignment with who you really are. You’re not just a customer - you’re now part of a growing community of seekers, dreamers, and doers who are committed to creating better lives for themselves and others.
Here’s what you can expect as part of our tribe:
\r\nWe encourage you to dive in, explore, and take that first inspired action today. And remember—you don’t have to do this alone. We’re here to support you every step of the way.
Thank you for trusting us with this part of your journey. Together, we’ll keep moving toward more freedom, joy, and fulfillment.
\r\nWith gratitude and excitement,
John Byrne
P.S. Keep an eye on your inbox for tips, stories, and special invitations made just for our tribe.
', '2025-09-16 22:42:02', '2025-09-17 00:22:55'), (2, 'Email 1 — Unlock the Hidden Value in Your Book Purchase', 'Unlock the Hidden Value in Your Book Purchase', 'Hi {{firstName}},
\r\nThank you for choosing Living On Purpose - it’s more than just a book, it’s the beginning of a journey.
\r\nMost people read, nod, and then put a book back on the shelf. But the real transformation happens when you start weaving its ideas into your daily life.
\r\nOver the next few weeks, I’ll send you a handful of simple strategies, reflections, and resources to help you get the absolute most from your purchase.
\r\nYour book isn’t just information - it’s an invitation to reconnect with yourself. Let’s make it practical, doable, and meaningful together.
\r\nWarmly,
\r\nJohn
Hi {{firstName}},
This is a true chunk of wisdom I picked up on my journey.
Reading sparks awareness. Action creates change.
Think about that for a minute or two. How many books have you read that held amazing information and yet you still face the same nagging challenges?
It\'s as if just reading the books didn\'t actually make any difference. Life-changing realisation, right?
Somehow (probably from the marketing hype), we got the idea that by just buying a book, we\'d suddenly start living a better life. And don\'t worry, I\'ve done it too.
What makes the difference is one thing: Implementing what you\'ve learned.
Not only will this strengthen your learning, but this is where the \'rubber hits the road\' and you start to get \'in real life\' results that will make others admire you, and put an actual smile on your face.
I want to remind you of my \'McDonalds\' philosophy of life:
\"Life is one per customer and for a limited time only.\"
There are no refunds, no do-overs, and once it\'s gone, it\'s gone. So getting your life to be the way you want it to be is an unmistakeable priority.
Here are 3 ways to start today:
\r\nChoose one key idea from your book and write it on a sticky note where you’ll see it often.
\r\nPair a new habit with an old one. For example: every time you make coffee, pause for 3 deep breaths.
\r\nReflect nightly. Before bed, jot down one moment where you lived more calmly or more intentionally today.
\r\nTiny shifts repeated often will anchor the lessons in your book into your daily rhythm.
What’s one idea you’re committing to this week? Hit reply and let me know — I’d love to hear.
With encouragement,
\r\nJohn
Hi {{firstName}},
I hope this email finds you well.
So often we think “purpose” is something big and far away — but it’s actually found in the small, intentional choices you make every day.
Here’s a practice you can try right now:
\r\nTake a sheet of paper.
\r\nWrite down three things that truly energise you.
\r\nAsk yourself: Where in my week can I create space for just one of these?
\r\nThis isn’t about adding more to your plate — it’s about aligning with what matters most.
\r\nWhen you live on purpose, stress naturally loses its grip, and energy takes its place.
To your clarity,
\r\nJohn
', '2025-09-18 01:37:19', '2025-09-18 01:37:19'), (5, 'Email 4 — What Most Readers Miss When They Put the Book Down', 'What Most Readers Miss When They Put the Book Down', 'Hi {{firstName}},
Here’s something I’ve noticed: many people love the insights they read… but they never get around to actually living them.
That’s why I created my online trainings and retreats. They’re designed to help you:
You’ve already taken the first step by reading the book. The next step is making sure the lessons stay alive in your daily life.
I’ll share more details soon — but for now, just know that there’s a whole community ready to walk this journey with you.
With gratitude,
John
', '2025-09-18 01:50:18', '2025-09-18 02:21:33'), (6, 'Email 5 — Your Personal Next Step Beyond the Book', 'Your Personal Next Step Beyond the Book', 'Hi {{firstName}},
Imagine this: a few weeks from now, you’ve moved beyond simply understanding how to live your purpose — you’re actually living differently.
Your days feel calmer and more energised.
\r\nYou navigate challenges with more ease.
\r\nYou feel aligned with what really matters.
\r\nThis is what we focus on in my upcoming Living On Purpose - Revisit, a live online program where we go deeper into the tools from Living On Purpose and practice them together.
? You don’t need more information. You need transformation. And that’s what the training is designed for.
Because you bought the book you, and anyone you refer, will get a discount code that takes 80% off the ticket price. That drops it from the standard price of $100 down to just $20. I seriously wanted to make this a no-brainer for people to attend.
I’ll be opening registration shortly, and I’d love for you to be there.
\r\nWith warmth,
John
', '2025-09-18 02:06:00', '2025-09-18 02:06:00'), (7, 'Email 6 — An Invitation to Go Deeper: Join Our Next In-Person Training', 'An Invitation to Go Deeper: Join Our Next In-Person Training', 'Hi {{firstName}},
I’d like to personally invite you to join our next Authentic Self Re-Discovery Workshop - a live, interactive online experience that takes the principles from Living On Purpose, along with my Authentic Self processes and helps you fully embody them.
\r\nHere’s what you’ll gain:
Places are, quite literally, limited as this is a live and in-person training, so respond as quickly as you can to reserve your seat.
Dates: [insert dates]
Time: [insert time]
Reserve your place here: [registration link]
\r\nIf the book opened your eyes, this training will open the door to lasting, powerful, and pervasive change.
I’d love to see you there.
\r\nWarm regards,
John
', '2025-09-18 02:19:48', '2025-09-18 02:20:50'), (8, 'Beta Workshop Registration Welcome Letter (#1)', 'You\'re In! Welcome to The Authentic Self Reset (Nov 1st)', 'Hi {{firstName}},
Great to have you on board! I\'m genuinely looking forward to\r\nworking with you on November 1st and exploring this material together.
Quick Details to Note:
When & Where: Saturday, November 1st - please\r\narrive a few minutes before 9am so we can start promptly
[Full Address]
[Parking/Access Instructions if relevant]
What to Bring: Whatever helps you feel comfortable\r\nand focused for the day. This might include:
What You\'ll Receive: You\'ll get a beta version\r\nworkbook on the day - this is the first iteration, so your feedback on the\r\nmaterials will be especially valuable.
Between Now and Then: I\'ll send you reminder emails\r\nas we get closer to the date, including any final details you might need.
If anything comes up and you can\'t make it, please let me\r\nknow as soon as possible so I can offer your spot to someone on our waiting list.
Looking forward to meeting you (or seeing you again) on the\r\n1st!
John Byrne
Hi {{firstName}},
Thank you for your interest in The Authentic Self Reset\r\nworkshop on November 1st.
All 10 spots have been filled, but I\'ve added you to\r\nthe waitlist. If someone needs to cancel, I\'ll reach out to waitlist\r\nparticipants in the order I received their responses.
What happens next:
If a spot opens up, I\'ll contact you as soon as possible to\r\nconfirm whether you\'re still available. Given the proximity to the event date,\r\nI\'ll need a quick response to secure your place.
Beyond this workshop:
While this specific beta workshop won\'t be repeated, the\r\nfeedback I gather will inform a three-day intensive retreat launching in\r\n[timeframe]. If you\'d like to be notified when that becomes available, just let\r\nme know and I\'ll add you to the list.
I appreciate your understanding, and I hope we get the\r\nchance to work together either on November 1st if a spot opens, or in the\r\nfuture retreat experience.
Best regards,
John Byrne
\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n
P.S. I\'ll be in touch either way - if a spot becomes\r\navailable, or after November 1st to let you know about upcoming opportunities.
Hi {{firstName}},
Just a quick note to let you know that The Authentic Self Reset workshop is coming up in two weeks - Saturday, November 1st from 9am to 4pm.
I\'m finalizing preparations and looking forward to working with you and the group. The material is coming together really well, and I\'m excited to get your feedback on it.
Mark your calendar: Saturday, November 1st, 9am-4pm
[Full Address]
If anything has changed and you\'re no longer able to attend, please let me know as soon as possible so I can offer your spot to someone on the waitlist.
See you in two weeks!
John Byrne
', '2025-10-02 19:32:42', '2025-10-02 19:32:42'); INSERT INTO `email_templates` (`id`, `name`, `subject`, `html_content`, `created_at`, `updated_at`) VALUES (11, 'Reminder Email 2: One Week Before', 'One Week Away - The Authentic Self Reset (Nov 1st)', 'Hi {{firstName}},
We\'re one week out from The Authentic Self Reset workshop, and I wanted to touch base with a few practical details.
Workshop Details: Date: Saturday, November 1st Time: 9am-4pm (please arrive a few minutes early)
Location: [Full Address] [Parking/Public Transport Information]
What\'s Provided:
What to Bring:
Important: If something comes up and you can\'t make it, please let me know ASAP. With only 10 spots, every participant matters to the group dynamic.
Looking forward to seeing you on Saturday!
John
', '2025-10-02 19:34:09', '2025-10-02 19:34:09'); INSERT INTO `email_templates` (`id`, `name`, `subject`, `html_content`, `created_at`, `updated_at`) VALUES (12, 'Reminder Email 3: Two Days Before', 'This Saturday - Final Details for The Authentic Self Reset', 'Hi {{firstName}},
The workshop is this Saturday (November 1st), and I wanted to send you the final details so you\'re all set.
Quick Recap:
What to Expect: We\'ll move through theory and practical exercises throughout the day. The pace will be engaging but relaxed - this is about exploration, not performance.
Last Minute Changes? If an emergency comes up and you absolutely cannot attend, please contact me immediately at [Phone Number]. With such a small group, a last-minute absence significantly impacts the workshop experience for everyone.
I\'m really looking forward to Saturday and to working through this material with you.
See you in two days!
John
', '2025-10-02 19:35:51', '2025-10-02 19:35:51'); INSERT INTO `email_templates` (`id`, `name`, `subject`, `html_content`, `created_at`, `updated_at`) VALUES (13, 'Reminder Email 4: Day Before', 'Tomorrow Morning - The Authentic Self Reset', 'Hi {{firstName}},
This is it - tomorrow morning we kick off at 9am!
Tomorrow\'s Details:
Location: [Full Address]
Time: Arrive by 8:50am for a 9am start. We\'ll wrap up by 4pm
Parking [Parking instructions]
Bring:
What\'s Waiting for You:
If there\'s an emergency and you can\'t make it, please text or call me at [Phone Number] as soon as possible.
Really excited to see you tomorrow morning!
John
P.S. Get a good night\'s sleep - we have an engaging day ahead!